Social Media and Depression

As years pass by, more and more people engage into social media. In response to that, new platforms are constantly created in order to better respond to consumer’s emerging needs and trends (e.g. Snapchat, Tinder etc.). In essence, studies reveal that as of 2016 there had been 10% growth in the number of active social media users and 17% growth in the number of active mobile social media users as well (Chaffey, 2016). Together with that, the number of people diagnosed with depression increases by 20% each year (Healthline, 2012). Of course, many reasons hold responsibility regarding that issue, such as the economic downfall and unemployment. However, it is interesting to take a deeper look into the way social media affect mental well-being. Continue reading “Social Media and Depression”


Social Media is all about Ego

With regard to the effects and implications of social media on one’s psychology, it is important that we examine the way we behave in the online versus the offline world, and question our motives and beliefs that drive us to act so.

Social media do feed our ego. In fact, research reveals that 9% of the time we spend on Facebook is actually viewing our own profile page.

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Suicidal Tendencies And Online Media

Suicidal Tendencies And Online Media

It is not a secret that nowadays digital media have become such an important part of our everyday life that have the ability to influence our emotions and thoughts in a great extent. Unfortunately there is increasing evidence -relatively to the emotional sphere- that the percentages of teenagers with suicidal tendencies are rising every day and a Continue reading “Suicidal Tendencies And Online Media”

The Adverse Effects of Social Media: how do they affect our mental health and well-being?


There has been a great anxiety over the last two decades about the link between social media use and psychological issues caused by the usage. According to the Office for National Statistics (see Figure 1 below), on 2011 to 2012 in UK 7% of children reported spending over 3 hours on a social media platform on a typical school day. Despite research results showed a connection between increased social media use in the young people population and increased psychological problems in the same population, it is blurred how social media use may be related with these changes. Continue reading “The Adverse Effects of Social Media: how do they affect our mental health and well-being?”

Social Media Today: A Brief Introduction

The Marketing Approach on Consumer’s Psychology 

In today’s world, the online social networking is more than ever trending. In fact, a rise of 56% in the social media usage was observed within only just a year (Kaplan & Haenlein, 2010). This number is translated into a tremendous increase of data uploaded constantly in the online world and tons of hours being spent on our screens, either these could be on desktop or on mobile devices. Of course, we may understand that the increase derives not only from the Millenials, but from people of younger and older ages as well (Duggan & Brenner, 2013).

Continue reading “Social Media Today: A Brief Introduction”